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Youth Wiki

Portugal

2. Voluntary Activities

2.8 Raising awareness about youth volunteering opportunities

Last update: 21 April 2026
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  1. Information providers
  2. Key initiatives

Information providers

IPDJ, in partnership with municipalities and youth associations, is responsible for managing the information and communication of programmes and campaigns concerning youth volunteering, both for those promoted and/or encouraged by the Institute and for those supported or organised in partnership with it. To this end, the institute publicises all volunteering work activities through its multi-channel communication system with young people.

This includes on-site information and counselling available at the 43 Ponto JA | Youth Info Centres – 18 within the IPDJ and spread throughout the country (Youth Information Centres, one in each district capital and two in Lisbon), and at the 25 Ponto JA Youth Info Centres in partnership with municipalities and youth associations. Additionally, online information is available on IPDJ’s website, including specific web pages about the volunteering programmes it manages, schedule news in international and national agendas, and in five regional agendas, the IPDJ Portal e-mail marketing app, and social networks.

Concerning the European Solidarity Corps (SC), the National Agency for the Erasmus+ Youth in Action Programme is responsible for its dissemination in Portugal, through training actions, websites, guides, and support to the sending and hosting organisations established in Portugal. The European Youth Portal publicises several European Solidarity Corps opportunities.

Key initiatives

Several specific promotion actions of the Youth Volunteering programmes have been carried out between 2022 and 2024, namely, promotional films for social media and audio- visual media: 

Specific awareness-raising campaigns for different target groups have also been developed, through mailing lists, launching actions and specific campaigns on social media, such as Facebook, Instagram, X Twitter, LinkedIn, and YouTube, as well as through IPDJ’s email marketing app. The campaigns were the following:

  • Naveg@s em Segurança - Youth Volunteer Scheme part of the Naveg@s Programme. The animators of “Naveg@s” sessions are young volunteers (from 18 to 30 years old) with some expertise in information and communication technologies and good communication skills;

  •  Dating with Fair Play (Namorar com Fair Play), among 7th-9th grade and secondary schools, since those are volunteering actions taking place in the schools;

  • Associative volunteering (voluntariado associativo), among youth associations hosting young volunteers and with young people attending secondary and higher education;

  • Z Generation;

  • Youth Volunteering for Nature and Forests;

  • Volunteering in sports, developed in partnership with IPDJ and the Portuguese Football, Rowing, Water Motorsports, and Sailing Federations.

All these actions were specifically directed at young people aged between 16 and 30 years, since they have greater availability and interest in these fields of action. These campaigns and projects were publicised on IPDJ’s Portal, on Facebook, Instagram, LinkedIn and on Twitter. Several videos have been made and embedded on IPDJ Youtube Channel. 

Web communication

The role of web communication through IPDJ’s digital tools, namely the IPDJ Portal and social media profiles, was essential to achieve the objectives of these actions and reach out to potential volunteers. Thus, in the period between 2022 and 2024:

  • 78 News articles for national and international agendas have been published on IPDJ Portal ipdj.gov.pt;

  • Around 820 Facebook posts have been disseminated on social media;

  • Around 230 X tweets haves been posted on X;

  • Around 820 Instagram posts and around 400 stories;

  • Around 180 LinkedIn posts;

  • Around 30 short films have been made and embedded on IPDJ Youtube Channel;

  • IPDJ Portal’s email marketing app – youth volunteering contents were inserted in nearly 15 campaigns per year, representing a total of nearly 45 entries.